Digital Marketing: Introduction In today’s fast-growing digital world, businesses are shifting from traditional marketing to online platforms. This modern way of promoting products and services is known as digital marketing . Whether you are a student, business owner, or freelancer, understanding digital marketing is very important to grow in today’s competitive market. Digital marketing helps businesses reach their target audience through the internet, mobile devices, social media, search engines, and other digital channels. It is cost-effective, measurable, and highly impactful compared to traditional marketing methods. What is Digital Marketing? Digital marketing is the process of promoting products, services, or brands using online platforms such as: Search Engines (Google, Bing) Social Media (Facebook, Instagram) Email Websites Mobile Apps It allows businesses to connect with customers globally and track performance in real-time. Types of Digital Marketing 1. Search En...